Mode Tendance, Click here to understand delivery to the United States, Australia and United Kingdom
English GB
Every watch on this page wears a faux leather strap, a synthetic material finished to look like leather. Beyond the strap, the selection shares one common thread: an ordinary analogue display set against a dial that has been given something to say, whether a coloured grid, a geometric print, an animal character or a spray of flowers. Colour is the one detail stated on every listing, running from black and navy through white and purple. Case shape, measurements and anything supplied in the box are listed watch by watch.
There are 5 products.
Strap material is what separates this page from the rest of the watch range, so it makes sense to start there rather than with the dial. Each material behaves differently on the wrist, and none of them is the right answer for every day of the week.
The table below sets out what each family is good for. All four sit side by side in the range, so switching material rarely means giving up a style you like.
| Faux leather | A dressed-up look with none of the upkeep of a tanned hide, which is why it defines the pieces on this page. |
|---|---|
| Silicone | Sport, heat and anything near water, because a silicone strap rinses clean in seconds. |
| Fabric | Long, warm days, since woven straps sit lighter against the skin than a smooth coated strap. |
| Clearance, any material | No fixed material: the end-of-line watch selection gathers pieces from every strap family at once. |
Faux leather is a coating bonded to a textile backing, sold in the UK under names such as vegan leather or PU leather. It never develops the patina of a real hide, and for a watch worn daily that turns out to be the point: the strap keeps its original finish instead of creasing into permanent lines. What it will not tolerate is being soaked or dried out on a radiator. Case shape, case size and the type of fastening change from one reference to the next, so each listing states them individually.
Nothing here hides behind a plain face. Coloured grids, geometric prints, small characters and flowers fill the dial while the hands stay readable across the pattern. That is a deliberate fashion choice: the watch is meant to be noticed, matched to what you are wearing, and picked for its artwork first. Since colour is the only attribute listed on every reference, it remains the most dependable guide to how a piece will actually read on the wrist.
Three habits cover it. Wipe the strap with a barely damp soft cloth and dry it straight away, skipping solvents and alcohol. Keep it out of pools, baths and long showers, because no synthetic coating is built to sit under water. Store the watch flat or hanging, out of direct sunlight and well away from a heat source. Nothing else is needed, and no specialist balm or conditioner belongs anywhere near this material.