Mother's Day gifts: heart jewellery and everyday keepsakes

What sits in the Mother's Day aisle

Two threads run through the selection. One is the heart, worked as a pendant, in relief, cut out, paved with rhinestones, doubled up or drawn by two interlocking bands. The other is the written word: a mirror, a pouch or a necklace plate that spells something out. Everything else follows the finishes used across the shop.

Finish matters more than shape when you are buying for someone else, because it decides what the piece will sit next to. The table below sums up what the aisle actually holds.

The pieces that spell out Mum

Not everyone wears jewellery, so a good part of the selection is made of objects that get used instead: pocket mirrors in several colours, printed cotton pouches and a jute tote bag. These are gifts that come out the next morning rather than staying in a box. The mirrors that live in a handbag also come on other prints.

Two silver-tone keyrings with hearts round off the family. They are seen every day, carried without thinking, and easy to add to a piece of jewellery when one gift feels thin on its own. You can also clip one onto a set of keys from the year-round range.

Jewellery, family by family

Necklaces and matching sets

This is the deepest part of the aisle. Lengths run from a choker to a long chain finished with a metallic tassel, with medallion styles in between. A few medallions open up so a small photo can go inside. The matching sets pair a necklace with earrings in the same finish, which turns two small gifts into one. If the heart is not her thing, the whole necklace range carries the same finishes on other themes.

Earrings: hoops, drops and studs

Three fittings sit side by side and they suit different habits. Hoops with a charm stay put and stay visible, drops move with the head, studs go in and are forgotten. The heart appears in relief, in openwork lace, in three dimensions or paved with stones. To compare the same three fittings on other motifs, browse hoops, drops and studs.

Wrists, fingers and lapels

At the wrist the choice comes down to a gesture. Rigid bangles slide on in one go and hold their shape, while chains and charm bracelets fasten and adjust. Rings repeat the same vocabulary, from a solid heart to an openwork one, sometimes drawn by several interlocking bands. The magnetic brooches close without piercing the fabric, which makes them easy on fine knitwear or a coat. Stainless steel turns up across all three families, and everything made in that metal sits in its own aisle.

Still not sure what to pick

Start with what she already wears. A wrist that is always bare says mirror or pouch rather than bangle. A pair of earrings worn for years says a second pair in the same fitting, not a heavy necklace.

Metal colour decides more than shape. Look at what she puts on in the morning, gold or silver, and match it. Mixing the two works, but a gift that matches gets worn sooner. Scale is the last call: a wide pendant reads well on a plain collar and disappears on a busy print, while a fine chain does the opposite. The stock moves through the year, so the product page stays the place to check the exact material, finish and length before ordering.